Get to know our change-making heroes

Meet our Facilitators

HELLO, my name is Jurgen Appelo

  • Lives in Rotterdam, Zuid-Holland, Netherlands
  • Holds events in Netherlands
  • Works for Happy Melly One BV and Jojo Ventures BV
  • Years as a Facilitator: 8
  • Number of events held: 68

Past Attendee Ratings

9.3 / 10.0 Public events (Based on 24 evaluations)

Past Attendee Feedback

Short Bio

With his company Agility Scales, Jurgen is inventing the future of organizational agility. Why are we wasting our time learning how to manage companies, when very soon computers will navigate us through our work-lives and help us to lead and manage our teams?

As a serial founder, successful entrepreneur, author and speaker, Jurgen is pioneering management to help creative organizations survive and thrive in the 21st century. He offers concrete games, tools, and practices, so you can introduce better management, with fewer managers. He also offers a platform for you to share your practices and stories with the rest of the world.

Jurgen calls himself a creative networker. But sometimes he’s a writer, speaker, trainer, entrepreneur, illustrator, manager, blogger, reader, dreamer, leader, freethinker, or… Dutch guy. has called him a Top 50 Leadership Expert and a Top 100 Leadership Speaker. Since 2008, Jurgen writes a popular blog at NOOP.NL, offering ideas on the creative economy, agile management, organizational change, and personal development. He is the author of the book Management 3.0, which describes the role of the manager in agile organizations; How to Change the World, which describes a supermodel for change management; Managing for Happiness, which offers you practical ideas to engage workers, improve work, and delight clients; and most recently, Startup, Scaleup, Screwup, which contains 50% inspiring stories and 50% practices to follow and dives into the major topics that business leaders and entrepreneurs are confronted with throughout the business lifecycle.

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Jurgen's Management 3.0 Qualifications

  • Certificate of Practice
  • Content Creator